Since 1950, Fei Fah operated as a Chinese herb hall in the heart of Singapore Chinatown. Fei Fah was very well-known as the corner Chinese herb shop serving many overseas Chinese around the region, seamen, as well as the local community of Singapore. Fei Fah's trademark was registered in 1974 after the founding of Fei Fah Electric Medibalm in 1970. Mr. Loh Yung Chai, a physician and founder of Fei Fah, developed Fei Fah Electric Medibalm, the first product manufactured by Fei Fah. Since its founding, the company has continued to develop strong brand names in a highly effective range of healthcare and beauty products for consumers worldwide.